Recently, I found myself laughing sarcastically at a community member on the architecture forum puzzling on the lack of drawings in our media publication. As a frequent writer of architecture and design reviews, this has been something I’ve often asked architects whenever I’ve been delivered a press release package. Often, I’ll be given a couple of good sentences (at worst, a two-sentence project that had me go hunting at other publications to pull out details), and some lovely images of hero interior (and the occasional tired photo of a furniture piece that we know will later be questioned by the public on its practicality). While I absolutely adore the photographs being provided, I find that my writing does not excel as much as I’d like – especially when I’m looking at a set of press photos that only showcases one room when the promotional package explores several spaces.
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